1. Share financial results. It makes everyone a stakeholder which results in a collective effort to be helpful.
2. Provide company updates. Updates eliminate speculation, rumors and unease.
3. Broadcast the details of coupons and discounts. It lacks professionalism for a customer to be aware of a promotion that your team is caught off guard by.
4. Launch new releases internally first. Your team should be the first to experience the latest and the greatest offerings.