1. Understand that reciprocity is not a mercenary act or form of manipulation. Reciprocity is a genuine act of caring and a way of showing up in the world.
2. Be generous – Imagine how a personalized note and bottle of wine will make your best clients and employees feel.
3. Be a great listener - Listening is one of the most powerful reciprocated acts.
4. Give without expectation of getting something in return.